Voice input is machine learning or artificial intelligence we are trying to simulate. I mentioned the Siri integration. That will be one of many that will come. You're in a meeting, for example. You'll use a phone or some other voice capture device, which will translate voice to text.
That text will be translated into context. That might be an action item. That might be a reminder to follow up. It might be assigning or delegating something to someone in real time -- as opposed to the current process, where if the notes are taken at all, people forget. So you build Evernote into people's activity, not just record the information? O'Neill: Correct. There's enormous opportunity to personalize it. How can we get to the point where we make a suggestion to you in the form of a reminder?
These are things we're working on today. O'Neill: I'm not going to commit to a specific date for those things. Siri is one that just happens to be first.
You can expect to see more in that direction. Do you have an ambition where Evernote automatically touches everything, and it gets indexed to make it a lot more usable? O'Neill: It starts with the user choice. But then, yes, you will have the ability to integrate across all different aspects of your life.
And we very much have that as part of our vision for the future of our company. You can spend less time in nonsensical collaborative activities. You can spend less time searching for things. You have this virtual assistant that is going to understand the context you're in at any point and be able to suggest something. That only works if you have meaningful coverage of all the different things that matter.
Have you seen tangible results from the improvements you've delivered so far to the core product -- search, sync and editing? O'Neill: The number of registered users continues to grow, almost exclusively through organic means. We hover between 60, to 80, registrations every day. People are continuing to spread the word. Retention is the best it's ever been.
It's far, far superior to any of our peers. What fraction pay for a premium account, and how has it changed? O'Neill: We've increased prices [in ]. And we've more than doubled the number of subscribers over the past two years. People are voting with their wallets in a very clear way. The conversion rates [from free to premium accounts] are the highest they've ever been in the company's history.
But the basic version became worse. Did that drive the migration? O'Neill: I don't think of it that way. We've been clear about where the value is being delivered. We pulled some aspects of the premium things ahead for people to use, and we established what we call usage-based paywalls. The biggest one, of course, was device.
Does the business have more breathing room? O'Neill: We just wrapped up our third quarter with by far the strongest financial results in the company's history, whether you look at users or revenue growth. Not coincidentally we're a cash-flow-positive company. We control our own financial destiny now. What's far, far more important to me and to the company is that we can now aggressively invest in our team and our product. We've added people to the company in the past 18 months.
We're hovering at around employees. There are eight new executives in my time, with functional expertise from companies like Google, Dropbox, Skype and Motorola.
I have no plans to raise money at this point. Eliminating the free tier will likewise not force more people to convert to paid, it will just make potential new users even less likely to try it, many existing free users will quit altogether, and the overall number of active accounts will go down.
Venturing into business space was a mistake, and I called it out on this forum years ago. Jacking up prices the way they did was a mistake I am not saying that they should not have restructured their pricing structure, but they did it wrong. I bet you that the majority of current paid users have joined the service before the price hike. Evernote must make itself cool and attractive again, and humbly accept that it's no longer a unicorn, but a dinosaur.
The Rise, Fall, and Future of Evernote profitwell. Completely agreed on that. You remember when Libin was talking about competing with MS Office?
What a joke. EN's QA process is not in the same universe as Microsoft. Business customers could simply not abide by consistently buggy general release products. Just look at all the hours EN cost its users with v Do that to businesses and they are gone. Evernote's integrated note editor is useful for basic notes, however I don't rate it as "best".
Regarding " Keep Basic's existing features and time limit it. Often beginners are threatend with such hard boundary and have the feeling that they cannot agree to start paying without having tested all the features.
But there is no time to check all the stuff because playing around with such an application is not their first job What about " Offer all features and transfer limit it. OK, most basic users do not hit transfer boundaries as long as they're reset every month.
But I'm sure EN can gather statistics over longer periods to settle up reasonable limits. But biting around a "transfer" limit: If some suggests other nice limits except time , this would be OK. Main thing is to convince newbies without time pressure. This is indeed the main thing. Evernote failed to convince newbies to buy a paid subscription when it was a cool, industry-defining service that everyone was talking about and with very little competition and low subscription price.
Personally, I think they are way overpriced, for starters. Just compare EN pricing and included features with most competition. Time will tell The surveys were interesting, but the insights these guys are offering are mediocre at best. This was written in and one of the authors had this gem:. That's what the research shows. Evernote needs to be fresh and lively.
It doesn't mean you have to add features, just brighter colors or something like that because folks think this company hasn't kept up with the times. They were so proud of this insight, they set it apart from the rest of the text and bolded it. Longtime users will remember that EN did this color refresh a few years ago. For the power users, which I assume has high correlation with what the surveys refer to as "daily users" and whom the authors say EN should focus on - which I agree with , this went over like a lead balloon.
Of the many dozens of highly requested features that we've been waiting years for, a different green and grey color scheme was nowhere to be found. Other similar "insights" in this article. But surveys are interesting and do highlight the challenge EN faces.
For a daily user like me, it's easy to forget that daily users are actually a small minority. Because there's no way both camps are optimized by the same product. I actually read his statement as saying that Evernote needs to visually rebrand itself to appeal to broad new audience. A fresh new look. Which is probably true. Just changing colors would not do it. Pretty much everyone even remotely interested had already tried the service and most moved on. To make them interested again, something needs to change.
But it was the data in that article that I mainly pointed to. However, this would not fix the pricing predicament that they put themselves in. They are charging premium prices compared to the rest of competitors, yet they are not seen as a premium product, or even a top suggested product. On the other hand, they have a fairly sizable core group of dedicated legacy users who are now, I suspect, the main revenue source.
The group they have ignored for years. So many highly requested features have languished in limbo, some for 8, 9, 10 years - some are almost as old as Evernote itself. It was one thing to ignore these users' requests back in the first years of EN's existence, as there was little in the way of serious competition. Back then when people were contemplating leaving, there was OneNote with all the drawbacks it had back then and DevonThink for those content to stay in Apple's walled garden, and that was about it.
Different game today with so many competitors. They cannot afford to continue to ignore their daily users, at least not while they are charging one of the highest prices in the note app market. Now that the product is Electron-ized, we'll see where they focus their attention - is it to build deeper interactions with their daily users, or try to grow the userbase by bringing in people who've tried the product and left or people new to note apps.
Or as our last couple of posts have suggested - maybe split their offerings - a more feature-rich but more complex app for daily users, and a lighter, simpler product for casual note takers - i.
A point on daily users - there are many daily users who aren't on Premium; I'd guess the majority of daily users are on Basic. The problem is the current pricing. It pretty much holds them hostage and severely limits what they can do as a company. When you look at the prices that their competition charges, the current Premium plan is too high. Long term users will pay it to keep thousands of notes and workflow they came to depend on over the years, but most people who are not already deeply invested into the service will just shrug and move on.
To attract new users, they must make a compelling value proposition - but this is a Catch You need to be a member in order to leave a comment. Sign up for a new account in our community. It's easy! Already have an account? Sign in here. Followers Prev 1 2 Next Page 1 of 2. Recommended Posts. Posted December 11, Link to comment.
FrankC 62 Posted December 11, Don't hold your breath. DTLow 5, Posted December 11, I would love to see an AMA on Reddit - or here - with him. Paul A. I would like to see a definitive list of features dropped vs pending. Popular Post. Overall it's a fine platform update, but I did find the below section on the beta program to be both disingenuous and a missed opportunity in the overall communication Ian Small : Quote.
I thought it was a good note. It makes sense. I do wish they'd bring Send Copy by E-mail back though. And fix the bug of pasting bulleted text from Word that appears out of order. TK Posted December 11, CalS 4, Posted December 11, Joel O's 26 Posted December 12, Posted December 12, Alvin C Posted December 12, Vidalia 20 Posted December 12, Jeremye Posted December 12, MrIllustrator Posted December 12, Level 5. PinkElephant 3, Posted December 12, Also being forced to use Windows or OS X doesn't sound like fun Case closed.
Vidalia 20 Posted December 13, Posted December 13, TK Posted December 14, Posted December 14, Vidalia 20 Posted December 14, DTLow 5, Posted December 14, Goetz 2 Posted December 14, CalS 4, Posted December 14, Overall it's a fine platform update, but I did find the below section on the beta program to be both disingenuous and a missed opportunity in the overall communication Ian Small : As has been extensively reported on these and other public forums, dozens if not hundreds of issues were reported by beta participants, never acknowledged by Evernote staff, and shipped "as is" in the production versions.
Posted December 15, WilliamL Posted December 15, MrIllustrator Posted December 15, Joel O's 26 Posted December 15, PinkElephant 3, Posted December 15, You mean tags? Or does EN Legacy have tabs and I somehow missed this? Posted December 16, Vidalia 20 Posted December 16, TimLS 0 Posted December 16, CalS 4, Posted December 16, DTLow 5, Posted December 16, PinkElephant 3, Posted December 16, Free is OneNote, if you have O anyhow.
DEVONThink is a one time purchase, you install it locally and sync through a cloud service you are anyhow using limited selection So if taking about the usual suspects, nearly all of them are subscription-based, cloud-based and in a similar range of functions and supported OSes. Posted December 17, AlbertR 68 Posted December 17, DTLow 5, Posted December 17, Posted December 22, My bugs for the the windows client would include crashes a lot or refuses to start because the previous instance is a hidden zombie displaying blank pages for notes that i know had content the previous day The blog post says that the majority of customers want new features, but I doubt that a majority want bedrock core features sacrificed for those new features.
As an existing premium customer I've not yet found any new features that I'd consider premium and I cannot find bedrock features such as auto importing from chosen file system folders desktop or 3rd party cloud drives If you really do want new features maybe let your paying users vote for them - engage with your customers to find out weekly what they want you to focus on. DTLow 5, Posted December 22, If you really do want new features maybe let your paying users vote for them.
Droolling 7 Posted December 23, Posted December 23, They do have a web app, but it's not as strong or snappy as the desktop ones. StefanW 2 Posted December 23, Vidalia 20 Posted December 23, DTLow 5, Posted December 23, Wanderling Reborn 88 Posted December 24, Posted December 24, Posted December 25, Wanderling Reborn 88 Posted December 25, Have you read this?
DTLow 5, Posted December 25, In June , prices went up , and the free version could only be synced to two devices, a limitation that alarmed quite a few of its previously faithful users and no doubt caused a number to move to other apps. At the time, I thought seriously about moving on; but in the end, I bit the bullet and subscribed. By , Evernote had also weathered a brief privacy upheaval , among other issues. But despite everything, Evernote is still here, and now it has added several new features including a long-overdue task listing and has once again revamped its price structure.
The company has apparently learned from at least some of its mistakes; a few days before the new prices went into effect, I received an email that assured me that, as a current subscriber, I was grandfathered into my subscription level and that my annual subscription price would not change.
A customizable and attractive homepage now gives you a quick view of your most recent notes and can also include a scratch pad, pinned notes or notebooks, the new task listing, and a calendar. The calendar allows you to handily associate notes with dates on your Google Calendar Outlook is next in line. However, which of these features you can access depends on what type of subscription you have. There is a significant difference between the free app and the Personal one — non-paying users can still only sync between two devices, cannot personalize their homepages, set due dates or reminders for tasks, or use the calendar feature.
On the other hand, most of the features that an individual user would want to use are included at the Personal level; the Professional level adds more customization and other business-like upgrades. Evernote has a lot of competition these days. Free apps like Apple Notes and Google Keep have gotten a lot more useful over the years and might be good enough now for even some power users. Manage consent. Close Privacy Overview This website uses cookies to improve your experience while you navigate through the website.
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